Pin & Stars vs Whitespark
Whitespark sells each tool on its own. Its ranking grids are cheap and deep; reviews are a separate product.
| What you get | Pin & Stars | Whitespark |
|---|---|---|
| Price | $29 a month flat for one business, $79 for five | Grids from $10 a month for 2,000 credits; higher tiers at $20, $50, $100, $150 and $200 |
| How it's sold | Flat price | Credits, which expire |
| Grid size | 5 by 5 free, 7 by 7 on the paid plan | Up to 225 points, with ranks tracked to position 100 |
| Reviews | Review inbox with drafted replies: coming soon, not live yet | Reputation Builder, sold separately at $79 per location |
| AI answers | Included: 10 buyer questions a week | Not part of the grid product |
| Free | One 5 by 5 scan a day with no sign-up | 200 credits without a card |
| Available now | Free tools are live. Paid plan isn't open yet; you can join the list | Yes |
Whitespark's side was read from its own site on November 11, 2026: whitespark.ca/local-ranking-grids/
Pick Whitespark if
you only want grids, want them large and cheap, and are happy to manage credits.
Pick Pin & Stars if
you want reviews and the AI check in the same plan and one number on the bill.
One price for the grid and the AI check
No credits. The plan says how many scans you get.
Free tools
For a quick look.
$0
Run a free scanCreate a free account- One 5 by 5 scan a day
- No sign-up to try it
- Review link and QR code generator
- Free account: 2 scans a day, every scan saved
Solo
One business.
$29/monthor $290 a year
Get early access- 3 keywords scanned every week on a 7 by 7 grid
- Week-over-week change for every keyword
- 10 buyer questions checked weekly on ChatGPT, Gemini and Google AI
- Every scan and answer kept in your dashboard
- Coming soon
- Review inbox with drafted replies
- Email alert on 1 to 3 star reviews
- Weekly email report
Team
Up to five locations.
$79/monthor $790 a year
Get early access- Everything in Solo
- 15 keywords across up to five locations
- 50 buyer questions
- Shareable map links
Paid plans aren't open yet. Leave your email and we'll write once, when they are.